BeReal and the Doomed Quest for Online Authenticity

"ON ITS ASCENT to the coveted top spot in app store charts, BeReal—the French photo-sharing app launched in 2020—has been heralded as the antidote to social media fakery. Staving off canny staging and slick curation, BeReal gives users just two minutes following a prompt to submit a dual front-camera/back-camera image. Only after posting their own BeReal are users able to view their friends’ dual image montages of “the moment and the reaction,” sans filters and FaceTune."

Read the entire article at Wired.com.

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